#12: Behind The Scenes of a Podcast Launch With 100 Episodes in 100 Days

August 4, 2017

About two years ago, I had the idea to start a podcast – but I had many reservations. I had seen many entrepreneurs create podcasts, but I was unsure whether I should start one myself. Was podcasting only going to promote my guests? How was podcasting going to be relevant to my business?
Two years later I had done 100 webinars and I wanted a new way to connect with my audience and the idea of podcasting came up again. But I still had doubts. That is, until I attended the Social Media Marketing World 2017 conference and listened to inspiring speakers like Kate Erickson and Mark Schaefer.
I share with you my personal journey of becoming a podcast host and how you can start your podcast. I’ll share everything from what tools and equipment I use to record my episodes, how I find and book guests, and the investments I have made to turn my dream of producing 100 episodes in 100 days into a reality.

In This Episode of The Sigrun Show:

Key Takeaways:

  • Listen to other podcasts to create ideas for your show
  • Decide on what you are willing to invest
  • Decide if it’s something that will benefit your business
  • Record your episodes in .WAV format to achieve a polished, professional sound quality
  • Always make it valuable for your guests – especially those guests you don’t know

My Podcast Setup At My Desk:

My Podcast On-The-Road/Starter Kit Setup:

Additional Resources:

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