#189: Insights from VoiceCon with Vaynermedia and Gary V

May 28, 2018

#189: Insights about Voice-First and VoiceCon with Vaynermedia and Gary V

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Over the last several years, Voice-First devices have taken our society by storm. Companies like Apple, Google, and Amazon have been developing Voice-First devices for many years. With each passing year, more and more people are enjoying the benefits these devices offer. Voice-First devices and other forms of audio content, such as podcasts, have become so popular that they are frequently discussed at many large conferences around the world.
I recently attended the VoiceCon conference, which was hosted by Vaynermedia and Gary Vaynerchuk. In this episode, I share my insights from attending VoiceCon as well as some tips and strategies I have learned since creating my own Alexa Briefing. I explain what Voice-First is and the potential it has for online business as well as for our society and how you can get started in the Voice-First movement.
[tweetshareinline tweet=”“Voice-First will change your life because it saves you time.” – Sigrun” username=”@sigruncom”]

In This Episode of The Sigrun Show:

  • What Voice-First is and how your audience engages with your Voice-First content
  • How Voice First technology helps people save time while multitasking
  • Where people typically listen to Voice-First enabled devices
  • How accurate Voice-First devices are at understanding various language nuances
  • Key takeaways from Voice Con and using Alexa to publish my briefings

Key Takeaways:

  1. Start by using Siri on your computer and phone.
  2. Find a micro-moment where you can be useful. Own a phrase. Invest in SEO.
  3. Create a listener persona. Think about how you want your listeners to feel.
  4. Optimize your content for the platform.
  5. Start with a briefing.
  6. Get on all devices. Don’t just focus on Alexa.
  7. Check out the Amazon Alexa Blueprints.
  8. Check out the Amazon Alexa Routines.
  9. Get your feet wet with an Alexa Skill.
  10. Try to predict the future – think about science fiction.


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