If you want to grow and scale your business, Facebook ads alone aren’t going to cut it. Have you ever thought about using publicity to make your business grow and become a known expert in your field? There are a lot of good reasons to do so: Publicity costs you less, it reaches an audience […]

How to stick out by humanising your marketing The amount of data that is available to companies today gives them invaluable insight into the thoughts, needs and desires of their target audience. But with all this information at their disposal, companies often forget one of the most important elements that makes up successful marketing. They […]

This was my third year at Social Media Marketing World in San Diego. I first went in 2015 and then all the excitement was around Meerkat and then suddenly during the conference Periscope was announced so Meerkat quickly died off. A year later in 2016 it was all about rediscovering Snapchat and meeting Gary Vaynerchuk (yes, […]