Have you ever been too sick to work over a long period of time?  I’ve been sick for over 5 weeks and I haven’t fully recovered yet. Being unable to work has been difficult for me. When I used to be an employee, being sick didn’t have the same effect on me as it does […]

Are you wondering how you can get more media coverage and visibility for your business? Even get featured in publications like Forbes?  My friend Selena Soo is a PR expert and the go-to person when it comes to landing publicity for your business. She helped me get featured in Forbes last year, which has really […]

A clear message can be the difference between attracting and confusing a potential client. That’s why it’s so important to clarify your message early on.  But this is easier said than done. Where do you start when it comes to clarifying your message and making a lasting impression? How do you know if your message […]

Nobody is born with limitless self-confidence. It’s something you have to work on and build up over years.  As entrepreneurs, self-confidence is key to achieving our goals and objectives, yet there are many challenges that can deflate our self-confidence – a negative review, a request for a refund, rejection of any kind.  Alda Karen, this […]

Many entrepreneurs want to write a book – I know I do. It’s been on my to-do list for some time. Yet it can feel overwhelming. Where do you start, what do you write about, and how do you get people to read your book?   Laura Gale, my guest this week on The Sigrun […]

Messaging is the foundation of your business – it influences your positioning, your client journey and marketing. If you don’t attract your ideal clients, it often comes down to the wrong messaging.  Michelle Mazur is my guest this week on The Sigrun Show and she is passionate about messaging. She came up with the 3 […]

In this week’s episode I speak with John Lee Dumas, the founder and host of the award-winning podcast Entrepreneurs on Fire. His podcast reaches over 1M listeners per month and he’s interviewed more than 3000 amazing entrepreneurs, including Tony Robbins, Seth Godin, Gary Vaynerchuk, and Tim Ferriss.  Today, he switched seats to talk to me […]

How inclusive is the business you’re building?  This is a question every entrepreneur should ask themselves – in today’s world more than ever. Diversity, anti-racism and equality are ethical issues that affect how we do business every day.  The guiding principle on which I built my business is gender equality, and I was so excited […]

There are so many attractive, talented, ambitious women out there who all have one thing in common: They simply can’t find love.  While success and independence can scare a man off, Lucy Shahjahan, my guest this week on The Sigrun Show, says there is another reason why successful women struggle to find the right partner: […]

Have you hit an income level in your business you don’t seem able to surpass? Are all your launches at the same level and you’re stuck  growing them?  I’ve been there. It felt like I hit an invisible glass ceiling that stopped me from achieving my dreams. I didn’t notice it was there until my […]